Sunday, February 05, 2006
The future for Domainers
My take anyway ;-)
The future will be focused on the keyword rather than the extension. Contents reign as King will be acknowledged with the pure ad based ppc pages going poof. The search bar will replace the address bar. Major TM or Popular site Typos will mostly be eliminated as an error and a "did you mean" message will offer the real destination. PPC will go almost exclusively to PPR. ccTLDs (like .US) will take a big bite out of .com as geographical consumer targeting evolves. US metro areas will all provide free WIFI (were most of the Net revenue originates from anyway) and advertising revenue will (via all media types) be Local (location) focused to bring in the majority of the industry Ad budget from the 60% of American small biz that is yet to participate in any significant way.