Saturday, October 20, 2007
Not many Dallas fans know that their beloved Cowboys were thrown for TWO big loses last weekend. One of which was their failed attempt to beat the Patriots, and the other (which could end up as more costly) was the loss of their own brand on the Internet.
The Cowboys managed to fumble the deal for Cowboys.com at a domain name auction in Florida. Get this, after securing the winning bid of $275k (other domains at the auction went as high as $2.2 million each) Dallas begged out after claiming they thought they'd won the name for a bid of $275. That's right folks, they (said) they thought they had won the name for less than it costs for a family to attend one of their games.
The domain was promptly put back into play and sold for $370k in overtime.