Saturday, May 07, 2005

I don't think the 2 (or more) word CityState names work in any extension except the .com. Domainers seem brainwashed into thinking that hyphens are bad in all extensions just because they usually mess up any url bar type-ins that a choice of the .com would otherwise receive. That is the opposite case in the alternative extensions, where you aren't looking for url bar type-in traffic anyways. Instead, you're looking for search bar type-ins for traffic. In that case, the use of hyphens is actually a benefit. It helps with SEO in a few ways. Sometimes it helps save a click by avoiding the "did you mean" response by Google, it's many times easier to read by the readers, several search engines handle the parsing of the two (or more) words much easier, and backward links using the url carry more impact on page rank etc.

The main motivator, if you're not Bill Gates, the keywords are usually less scarce and cheaper to boot.

Doc

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